©BEAN & GONE
Bean and Gone
2023
Brand identity and motion design for Bean and Gone, a climate-conscious candle company built on principles of reuse and sustainable materials.
Bean and Gone creates soy-based candles in reusable vessels—an approach that challenges the disposability of conventional home goods. The brand needed a visual language that honoured both the sensory experience of their product and their environmental commitments.
The identity centres on 'scent symbols'—abstract motifs derived from smoke forms that create a unique visual signature for each fragrance. These fluid, organic shapes evolved into a complete design system: packaging, motion pieces, and brand communications that feel warm, playful, and alive. The ampersand became a unifying element, emphasising the moments of connection and shared experience that candles facilitate.
The result is a brand that feels premium without preciousness—sustainable design that celebrates joy and intimacy rather than lecturing about impact.
The identity centres on 'scent symbols'—abstract motifs derived from smoke forms that create a unique visual signature for each fragrance. These fluid, organic shapes evolved into a complete design system: packaging, motion pieces, and brand communications that feel warm, playful, and alive. The ampersand became a unifying element, emphasising the moments of connection and shared experience that candles facilitate.
The result is a brand that feels premium without preciousness—sustainable design that celebrates joy and intimacy rather than lecturing about impact.
BIOPHILIA
BOOKS, ENVIRONMENT
2019
A self-directed editorial project exploring our fractured relationship with the natural world through experimental book design.
Biophilia draws its name from the hypothesis that humans possess an innate tendency to seek connections with nature—a connection increasingly severed by ecological crisis. This publication brings together voices of environmental writers including George Monbiot and Andrew Balmford with found imagery from Somerset's woodlands and national parks, creating a tactile meditation on loss, change, and our place within living systems.
Featured as a self-published exploration of how design can hold space for ecological grief while pointing toward regeneration.
The work asks: how do we make visible what we're losing, and what we still have time to protect?
FM
MUSIC
2023
Complete brand identity for FM Audio and Sound Production, a Manchester-based music producer and audio engineer.
Manchester's musical legacy—from Factory Records to the Hacienda—created a blueprint for how design and sound culture can intertwine. For producer FM studio, this heritage became the foundation for a brand that honours northern roots while feeling completely contemporary.
The identity builds from a custom monogram and FM radio wave motifs—an obvious but effective visual language for audio production. These wave forms were developed through tactile mark-making, then translated into 3D elements that work across motion graphics, social media, and print applications. A bespoke gradient system allows for endless variation, reflecting the breadth of James's work across genres and production styles.
The brand positions FM as both technically accomplished and culturally grounded—a studio that understands music as inseparable from the communities and cities that produce it.
The identity builds from a custom monogram and FM radio wave motifs—an obvious but effective visual language for audio production. These wave forms were developed through tactile mark-making, then translated into 3D elements that work across motion graphics, social media, and print applications. A bespoke gradient system allows for endless variation, reflecting the breadth of James's work across genres and production styles.
The brand positions FM as both technically accomplished and culturally grounded—a studio that understands music as inseparable from the communities and cities that produce it.
GREEN REFUGE
ARTS AND CULTURE
2023
Art direction and visual identity for Green Refuge, an augmented reality heritage trail commissioned for London Festival of Architecture 2023.
Green Refuge uses augmented art and public history to commemorate hidden refuge stories on Clapham Common—from the children of the Blitz sheltering in wartime bunkers to early Caribbean migrants finding sanctuary in London's green spaces. The 45-minute walking trail transforms the common into a live journalism experience, revealing 300 years of stories embedded in the landscape.
As art director, I developed the visual language across print collateral, way-finding signage, and digital platforms. Working with illustrator Niamh Power and web developer Lauren Harris, I created a custom typeface inspired by the common's flora and fauna—tying together the trail's narrative layers with forms drawn from the natural environment it celebrates.
The project demonstrates how design can make public history accessible, turning overlooked green spaces into archives of community memory and resilience.
As art director, I developed the visual language across print collateral, way-finding signage, and digital platforms. Working with illustrator Niamh Power and web developer Lauren Harris, I created a custom typeface inspired by the common's flora and fauna—tying together the trail's narrative layers with forms drawn from the natural environment it celebrates.
The project demonstrates how design can make public history accessible, turning overlooked green spaces into archives of community memory and resilience.
JOEL TELLIER
ARTS AND CULTURE
2022
Website design and user experience for Joel Tellier, a Toronto-based creative working across art direction, branding, and motion design.
Joel's portfolio needed to showcase an ambitious range—physical, digital, experiential, and motion work—while reflecting his experimental approach and energetic personality. The challenge was creating navigation that felt intuitive without flattening the complexity of his practice.
The solution uses colour as an organisational system: red for branding, blue for art direction, yellow for motion, with secondary colours for projects spanning multiple disciplines. This chromatic logic creates what Joel calls 'order and chaos'—a structure that rewards exploration rather than prescribing a single path through the work.
Formula Condensed's stretched glyphs echo Joel's multidisciplinary range, while randomised thumbnail navigation at the bottom of each project encourages serendipitous discovery. Vibrant gradient backgrounds reinforce the site's playful energy without competing with the work itself.
The result is a portfolio that functions as a creative tool—something that reveals more with each visit.
www.joeltellier.com
The solution uses colour as an organisational system: red for branding, blue for art direction, yellow for motion, with secondary colours for projects spanning multiple disciplines. This chromatic logic creates what Joel calls 'order and chaos'—a structure that rewards exploration rather than prescribing a single path through the work.
Formula Condensed's stretched glyphs echo Joel's multidisciplinary range, while randomised thumbnail navigation at the bottom of each project encourages serendipitous discovery. Vibrant gradient backgrounds reinforce the site's playful energy without competing with the work itself.
The result is a portfolio that functions as a creative tool—something that reveals more with each visit.
www.joeltellier.com
